Research

Grab your audience by the eyeballs: The attention habits of consumers

Just because your audience is scrolling social media or watching a pre-roll for 6 seconds, doesn’t mean they are actually taking in your brand.

Ad attention is far more important than time spent on platform. Under 40s audiences are more attentive on BVOD than YouTube and Facebook. And the best screen is the biggest one.

Paying attention to the habits of your audience will drive your dollars further. The facts are there, nothing delivers more eyeballs on a platter for longer, across all devices, than Total TV.

Download the results now that clearly show TV’s superior ad attention, regardless of screen, makes Total TV the most effective advertising platform.

Download the findings at thinktv.com.au

Fact Packs
14th Mar

ThinkTV Fact Pack: Jul to Dec 2022

The facts are in. Packed with all the latest ‘need-to-know’ facts to help you plan effective campaigns, ThinkTV’s latest Fact Pack offers a detailed snapshot of total video viewing and total ad-supported video viewing on any in-home viewing device. Download the H2 2022 Fact Pack for a deep dive on all things TV, including top […]

ThinkTV Fact Pack: Jul to Dec 2022

The facts are in. Packed with all the latest ‘need-to-know’ facts to help you plan effective campaigns, ThinkTV’s latest Fact Pack offers a detailed snapshot of total video viewing and total ad-supported video viewing on any in-home viewing device. Download the H2 2022 Fact Pack for a deep dive on all things TV, including top […]

Fact Packs
14th Mar

ThinkNewsBrands Fundamentals: Facts and stats February, 2023

Just need the facts? ThinkNewsBrands ‘Fundamentals’ provides all the facts and stats you need about engagement with Total News. Get all the facts you need about Total News: To download the latest facts visit thinknewsbrands.com.au

ThinkNewsBrands Fundamentals: Facts and stats February, 2023

Just need the facts? ThinkNewsBrands ‘Fundamentals’ provides all the facts and stats you need about engagement with Total News. Get all the facts you need about Total News: To download the latest facts visit thinknewsbrands.com.au

Fact Packs
9th Sep

ThinkTV Fact Pack: Jan to Jun 2022

The facts are in. Packed with all the latest ‘need-to-know’ facts to help you plan effective campaigns, ThinkTV’s latest Fact Pack contains VOZ-enabled insights, and offers a detailed snapshot of total video viewing and total ad-supported video viewing on any in-home viewing device. Download the H1 2022 Fact Pack for a deep dive on all […]

ThinkTV Fact Pack: Jan to Jun 2022

The facts are in. Packed with all the latest ‘need-to-know’ facts to help you plan effective campaigns, ThinkTV’s latest Fact Pack contains VOZ-enabled insights, and offers a detailed snapshot of total video viewing and total ad-supported video viewing on any in-home viewing device. Download the H1 2022 Fact Pack for a deep dive on all […]

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