Resource Centre

Market intelligence and in-depth business insights through a premium content lens

The Premium Content Alliance invests in independent research from experts in their field to help marketers and their agencies make strategic, timely, and well-informed decisions. From fast facts to deep dives, let our content library guide your marketing choices and know-how.

Latest resources

Fact Packs
1st Mar

ThinkTV Fact Pack: Jul to Dec 2020
ThinkTV Fact Pack: Jul to Dec 2020

Fact Packs
1st Mar

ThinkNewsBrands Fundamentals: Facts and stats H1, 2020
ThinkNewsBrands Fundamentals: Facts and stats H1, 2020

Research
29th Sep

Premium Effectiveness: A study to quantify the benefits of advertising in premium media
Premium Effectiveness: A study to quantify the benefits of advertising in premium media

Market Intelligence
2nd Jul

The intel you need to make the decisions that matter most
The intel you need to make the decisions that matter most

Research
2nd Jul

Timely, in-depth and independent research to support media investment decisions
Timely, in-depth and independent research to support media investment decisions

Deep Dives
2nd Jun

Go deeper to better inform your media selection
Go deeper to better inform your media selection
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